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Monday, September 6, 2010
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Amazing New Report....

 

 

 

How To Use A Store Newsletter To Generate Phenomenal Profits From Your Existing Customer Base.

 

Want tons more money from your business...without having to rely on a constant stream of new customers?

 

Continually contacting your customer base of high end buyers is the single best way to guarantee rapid sustained growth in your retail business.

 

There are several ways to do this. They all work, and they all work in concert. They include E-mail, Mailing coupons, Issuing a Store Credit Card, Using a Customer Loyalty Program, and Using a Customer Newsletter.

I spend thousands of dollars a year on Marketing Education. I listen to the highest paid Marketing Gurus in the country. They disagree about much, but they all agree on one thing; A monthly Customer Newsletter is the way to generate more business from your existing customers.

 

Why the Newsletter? Because a Newsletter has value in the eyes of the reader. E-mails have no value. Coupons have no value until they are redeemed. A Customer Loyalty program works, but does nothing to establish & maintain the feeling of a relationship.

And Your relationship that you have built with your high end customers is your single biggest asset in your business. Got That?

 

The problem is that most Newsletters don't work. Why? They are boring. They talk about our store and not about the customer. They aren't read. They aren't eagerly anticipated.

 

What do readers like? Not the latest industry news about vacuum cleaners. They like the same thing that is in the most popular magazines. They like Short stories, Jokes, Celebrity Birthdays, Puzzles, Cartoons, Consumer tips, and Trivia. Stuff that is fun to read.

Our store Newsletter is 8 pages. Why 8 pages? Because I can fit in something for everyone. and it costs no more to mail than a 4 page Newsletter.

Why monthly? Why not quarterly? If it produces a profit, why wait for 3 months? And you want to be on the mind of the customer. If they see something from you every month, you can't be forgotten.

And how does this Newsletter make you money exactly? In the newsletter, you have a couple small ads for what you offer, and a one page insert that is your main ad. How much does this all cost to print & mail? Less than a Buck.

"Well Claude, How long should it take me every month to put together an 8 page newsletter?" About 20 hours! How much is 20 hours of your time worth? If it took an employee 20 hours (Good Luck!) how much would that cost you?

Let me do it for you for almost nothing! And I'll even send it to you every month on CD, ready to print.

 

This Newsletter takes me about 20 hours a month to produce. That’s true. But the newsletter you would send to your customer base would only take a few minutes for you to complete. Here’s why: Everything is already written in the newsletter except your store name for the Masthead. These are a couple of boxes for you to put a special offer at your store, but 98% of the newsletter is done for you & then put on a CD. All you have to do is take it to your printer, get it copied, and mail it out. Some printers will do the labeling & mailing for you.

The majority of the newsletter is "feel good" material; short stories, jokes, cartoons, celebrity birthdays, trivia, puzzles, that sort of thing.

 

You might want to insert a short story about a customer’s dog having puppies, and a short list of new customers, but everything else is done for you. If you did this whole thing from scratch, it may take you 20 hours. How much is 20 hours of your time worth? Now it’s almost effortless. The cost to you is $39.95 a month for the CD and a printed copy ready for your minor customization.

 

I was originally going to go with a company that supplied ready made Newsletters. The cost was low but the quality was even lower. I create the Newsletters from many sources. I’ll do the work. The reason the cost is so low to each of you is that you’re all getting the same Newsletter. And I’m only selling one per Zip code. You can’t have customers get 3 Newsletters that are identical from 3 different stores. You’re protected.

 

Here’s what your customer gets; A fun easy to read newsletter from you every month for free; A constant reminder that you like them & are here to serve.

 

Here’s what you’’ll get: An almost effortless way to stay in contact with your preferred customers for less than a buck a month.

The Newsletter title is "Healthy Home News". Like it?

 

Click here for a sample   Sample of our Customer Newsletter    795kb , or right click to save to disk.

 

 

 Unfair Advantage Retail Customer Newsletter Program

 

You Get;

The 8 Page Customer Newsletter on CD

A Paper copy of your Newsletter

A Manual On How To Get the Most Profit From The Newsletter

Your cost $39.95 a month

Two ways to order:

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